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Research project looking for local residents


lh20202

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Hello


I'm a researcher and recruiter working for Murmur Research, based in Dulwich.


We are looking for local residents to participate in a paid research project about outdoor media and communications.


I'd be grateful if you could forward this around.


Looking for:


Males aged 26-29


Males aged 20-24


Females ages 22-24


MUST drive and own a car

Must be driving their car in and around London on a regular basis

Must be smart, chatty and have an interest in media/advertising - you could be studying or working in a related area

Must be available next week to do an interview

Must be available Monday 22nd for a focus group


The research is in 3 parts:


Part 1: Homework assignment


Part 2: 2 hour interview outdoors


Part 3: Focus group


Payment


For the homework assignment + outdoor interview = ?80

Focus group = ?50


Detail:


Part 1. Homework

This involves you spending 2 days logging interesting outdoor media communications you encounter on your journeys to work/college, or any other journeys you undertake as part of your usual routine.


On one of these days we also want you to visit a particular location which I will assign to you. I?ll send a map of the location and instructions to walk from A to B (it will be a short walk, 5-10 minutes) and we want you to pay attention to all outdoor media you see during this route and log anything interesting, as above.


2. Outdoor interview

We will meet you at a particular location (we will assign this location to you) and take a walk or drive to a specific site we want you to see. After that, we?ll go somewhere quiet like a cafe or pub and have a sit down interview. This should last no more than 2 hours in total


Dates: these will be held next week, Monday 15th - Wednesday 17th June


3. Focus group

This will be held Monday 22nd June in the evening. You will need to be available for this date when we recruit you.


Anyone interested, please email [email protected] with the following details:


Name:

Age:

Tel:

Profession/subject studying:

Do you drive/own car:

Where do you normally drive your car in London:

Best piece of advertising you've seen on a billboard, bus stop, bus side, tube station and why:


I will call to discuss the project in more detail if you fit the criteria.


Many thanks

Lamis Harper


Murmur Research

www.murmurresearch.com

07867901344

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