'As this entire part of South London becomes more affluent, chains are much more likely (to continue) to operate in Peckham as the retail units are appropriate for that use. Chains are not a rich / poor thing. In poorer areas, cheap chains open, in more affluent areas, chains that target a richer demographic will open. McDonalds, KFC, Primark etc are all already on Rye Lane.' I can see some big changes to Rye Lane in the next few years now that it's so well connected.