Hell I like a nice shop as much, if not more than, the next person. I'll fritter away my money on expensive cheese and fancy bubble bath, and personally am unlikely ever to set foot in Iceland. but I know people who do, and who value it for its low prices and worry that if M&S does move in then they're going to have to make the longer trip to Peckham to feed the family. By the by, re frozen food and obesity - frozen food isn't inherently unhealthy (Giles Coren in the Birds Eye adverts is right) - and a ready meal's a ready meal, whether it's from M&S or Iceland. I'm not advocating scruffy shops, but Iceland and Somerfield have their place,and I really don't want to go the way of Clapham (and to some extent Brixton) where the trendification of an area pushes up prices and forces out people who've lived there all their lives. It sounds like we agree on that, I love East Dulwich precisely because it isn't Clapham (and we don't have White Stuff and M&S).