I didn't say it was easy but I do believe that spending money to do something about it while we have the chance is infintely preferable to going 'ooh look at me, I'm pragmatic, noone else is doing anything and it costs money so we shouldn't do anything' Nice of you to be so condescending to anyone who actually thinks doing something is desirable by dismissing them out of hand as 'left', 'liberal' and/or 'right on' all equally derogatory terms doubtless. I still can't work you out as you're a clever well informed chap. I know you like to have a bit of an alterego on here, but this one's too consistent to be artifice. So, either you're a climate change denier, which makes you an idiot, or you know full well it's true, but you think that spending money on it isn't worth doing which makes you selfish, or you beleive that somehow living hypocritically whilst trying to do what one can to overcome this huge inertia is actually a greater sin than not doing anything about it, which makes you dangerously solipsitic. For the record no flights for a while, and yes in building a house we've spent about triple the budget for a standard build of an equivalent property on eco right-on elements to the house such as air tightness, insulation and solar thermal, pv and biomass energy. So yes I've put my money (to the tune of hundreds of thousands) where my mouth is, what are you doing about it apart from campaigning to leave the financial burden in increased energy costs/investment and huge food price rises, as the climate wipes out crops with increasing ferocity, to our grandchildren. Have you been drinking the denial juice with the Cuadrilla folk again?