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Who invents 'National.........week' ? (e.g. Chip/Salt Awareness/Yorkshire Pudding/Baking/Cheese...


katie1997

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Whomsoever so chooses I think. I could for instance declare myself the custodian of all things ?National Week? related and declare next week National National Week week.


If of course I was want to do such things which I am not as this week is Humphrey.

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Well now - I set it up 8 years ago and as far as I know it's still going on. Was hoping that Prunes For Jesus Day would put an end to it, but turns out that religious miracles do happen, and our lord, feeling for the flatulent, rendered them just another innocuous delicious dried fruit stuff.
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Bless me father for I have sinned - I used to be a PR and I made shit up all of the time. Come to think of it, I think that was my job description; "make shit up". National prune (or whatever) day was a good wheeze. Another trick that gave good coverage was to conduct a survey. Of course the survey consisted of either (a) a straw poll of those in the office with whom I could communicate without actually leaving my desk; or (b) the old fall-back method of just making shit up. After the "survey results" were carefully compiled I'd bang out a press release that said something like "95% of new bands are males under the age of 75" or "83% of CD buyers are male under the age of 25". What a waste of time. I'm terribly sorry.
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