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Sainsburys forest hill quite


Dulwichmudlark

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That's a typo- often when typing I've done the and had to re-type. Anyway Sainsbury's DKH was fine at 8 am then it got manic at 9 am just as I was leaving. Whew! (wipes brow) I used to go to Forest Hill until Labour took over Lewisham council and put parking meters down the length of that road just before you get there - I object to paying for loads of shopping AND parking.

Louisa Wrote:

-------------------------------------------------------

> Quite expensive sums up Sainsbury's for me. Middle

> class central.

>

> Louisa.



Sainsburys, middle class? Yes I was thinking that whilst wandering round the Dog Kennel Hill branch, first thing that came to me was "middle class" especially the clothes section...the epitome of middle class?

Ron70 Wrote:

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>

>

> Sainsburys, middle class? Yes I was thinking that

> whilst wandering round the Dog Kennel Hill branch,

> first thing that came to me was "middle class"

> especially the clothes section...the epitome of

> middle class?



Ron they have always been the middle class favourite for supermarket shopping. If you remove M&S/Waitrose from any equation, both clearly a level above, Sainsbury's is without doubt the most middle class of the 'big four'. Everything from a shelf dedicated to game, to puff pastry mince pies, this shop is the ultimate in middle classness.


Louisa.

Louisa Wrote:

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> Jeremy you walk in there and see the smug middle

> classes lapping up the pretentious puff pastry

> mince pies, what's wrong with Mr Kipling I ask

> myself?

>

> Louisa.


Louisa, I'm pretty sure I'm about as working class as you can get and I shop in Sainsburys (mainly because I don't have a car)am I now middle class? I think you'd be hard pushed to find someone who professed to be "middle class" shopping in the clothes section of Sainsburys and I'm not sure how a mince pie can be pretentious. A little bit of inverted snobbery going on here maybe?

Mince pies and all the glitz and glam that go with them and their festive heritage naturally make them slightly pretentious anyway. But really, why would want to put them in a puff pastry casing? Totally uneconomical, minimal filling maximum pastry. Only the middle classes would indulge in such a wasteful pastime as this. And as for Sainsbury's clothing section, I have personally never bought an item of clothing from there, but when I walk past I rarely see people in the clothing section - which again proves my point about how middle class the shop is. Btw I do occasionally shop in Sainsbury's if forced, but I much prefer Iceland or old kent road Tesco.


Louisa.

Louisa Wrote:

-------------------------------------------------------

> Mince pies and all the glitz and glam that go with

> them and their festive heritage naturally make

> them slightly pretentious anyway. But really, why

> would want to put them in a puff pastry casing?

> Totally uneconomical, minimal filling maximum

> pastry. Only the middle classes would indulge in

> such a wasteful pastime as this. And as for

> Sainsbury's clothing section, I have personally

> never bought an item of clothing from there, but

> when I walk past I rarely see people in the

> clothing section - which again proves my point

> about how middle class the shop is. Btw I do

> occasionally shop in Sainsbury's if forced, but I

> much prefer Iceland or old kent road Tesco.

>

> Louisa.


So Louisa, by your reasoning, if a shop has a clothing section which is seldom used it's in some way an indication of its class demographic? I'm lost!! Maybe there should be a warning put on the packaging of puff pastry mince pies so that the working classes know they are to be avoided for consumption by middle class people only?... I'm probably gonna stop there....

Class demographics are a good indication as to why shops leave and come to areas. Iceland wouldn't be going anywhere from ED if it were not for demographic reasons. The Sainsbury's in Sydenham has a clothing section used to capacity and beyond, always busy, DKH Sainsbury's clothes section totally under used. Also, on the point of mince pies, you can usually tell how middle class a shop is by the positioning of the mince pies in store. You'll notice Sainsbury's don't use the tactics of morrisons and ASDA by placing them in an eye grabbing location. They usually just casually plant them in the bakery area and rarely on offer, it makes them more desirable to the bourgeoise. Also, the colour of the puff pastry tends to be more golden, a very strong indication that the product is aimed at a more desirable socioeconomic customer.


Louisa.

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