regards to pub quizzes - I used to go to a very successful on a Wednesday night in my home town, the pub would be packed out with regular teams, everyone made a night of it and bought drinks and dinner there so they made lots of money. the key was the questions weren't too difficult or too easy, interesting rounds, a free raffle whereby you won a box of chocolates and it didn't end too late for a school night. plus a decent quiz master - fair, not too serious but also not over the top and thought he was the star of the show.