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Are TV ads supposed to engender violent repulsion?


Thank the lord I have a Tivo box and can mostly avoid seeing any meerkats but seriously does anyone like those cheeky little chaps? Or do you just want to rip off their faces?


I mean because of that fat bloke I will never, ever, ever use gocompare.com.


Is that really what the agencies intend?


Which are the worst TV ads?

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https://www.eastdulwichforum.co.uk/topic/26756-godawful-tv-ads/
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the ad agencies are doing their job very well for comparethemarket and gocompare


the majority of people looking for a comparison site for insurance will immediately go straight to those websites- as those are the ones stuck in their heads


deliberately awful ads get people talking about them and therefore make for great product awareness

I was a TV buyer for many years and had to buy space for many campaigns including this doozie for 'Fruit n Fibre', featuring Ross Kemp twatting around with a rubber golf club.




Of the current bunch, BT's agency have done a remarkable job in making the students in their campaign as self-important and slappable as real ones.

Go compare.


The commercial - which launched the insurance comparison site's new 'Saving the Nation' campaign on Monday (July 2) - features the BBC's Wimbledon anchor Barker firing a large rocket launcher at opera singer Gio Compario (Wynne Evans) in an attempt to kill off the face of the brand.

The current Vodaphone ad with bloody Yoda makes me scream. The woman on the train is doing a crossword with the clue "Excuse". Yoda says, "Most cryptic". No it isn't, Yoda - it's a straightforward clue, not bloody cryptic. Then he suggests "Apologise" as the answer - which fits! That's not a synonym for "Excuse". If the agency is going to spend millions hiring out an annoying green dwarf alien from George Lucas, the least they could do would be to spend another hundred quid on a proper bloody crossword.

The thing that annoys me the most about that Maggi ad is that at the end they say the word Maggi, and pronounce it "Maggie", when for 30 odd years I have thought it was pronounced "Madgie".


I caught my kids singing "Go Compare" the other day. Worst for me was the radio advert... We buy any car, dot com.

aquarius moon Wrote:

-------------------------------------------------------

> How can anyone not love the John Lewis snowman

> ad?

>

> It's so cute.



I LOVE the John Lewis ads....this year and last years one was also fab!


In terms of ads we hate.....be grateful we are not in the States - with their droning infomercials! Every two bloody minutes!

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